
Funding
Angels are entities that invest in early stage businesses. So if you have a brilliant business concept which is only waiting for validation and the first round of seed funding, an angel can bless your business with much more. They can refine your business plan, help you develop clarity and focus on the key strategies that will veer your business towards success.
Angels bring in lot of experience, great advice and valuable contacts from the industry, apart from connecting you to other investors and even media. They are also known to help startups get their first customers. Furthermore the backing of your venture by an angel investor adds a strong streak of credibility to your startup brand and gets your business ready for the next round of venture capital funding. However you can miss out on the opportunity to bring in angel investment if you haven’t done your homework right. So here’s all what you should check out before you grab your first meeting with the ‘angel divine.’
Are you ready with your business plan? It may not be a perfectly charted out plan, but make sure it has all the elements that reflect your understanding of your business. Angels can tweak your plan to some extent only, say to minimize risks or bring down your costs.
Is your idea capable of tapping a large market and is it scalable to become a big play?
Is your product or service solving a long felt need, addressing a strong pain point? Added to that is your proposition well differentiated?
An angel investor would like to see where your revenues will come from. So you should be clear on who your customer is? Who is going to pay for your offering?
You will be vetted to see a solid delivery system in place. Unless it is there, the angel would not be able to see revenues pouring in the business. An efficient delivery system includes giving quality product at the promised time. Is your business performing that way?
Angels will be willing to give you the money when you have rightly projected your cash requirements. This includes how much money you will need and how and when you would be using it. If you have been able to boot strap your venture, even though partially, that will improve your prospects to a great extent.
Any investor’s aim is to make money. So you will be able to forge a good chemistry between you and the angel only if you are able to show your passion and ability to make big bucks.
Most angels bet on a great team which can make all the above projections work. The team members should have complimentary skills. Say if you are good at product development, you partner is good at business development.
So are you ready to get your seed investment?
I welcome you guys to share your experiences with angels if any…do write in.
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